Press Releases

Did you know? – 60 facts about SAAB

23 February 2016 SAAB 2

Did you know that…. James Bond, special agent 007, drove a Saab 900 Turbo? Or that Grand Prix driver Sir Stirling Moss once navigated for Saab rally legend Erik Carlsson? And that Saab not only […]

Press Releases

2001 Saab 9X Concept

20 February 2016 SAAB 1

The multidynamic Saab 9X breaks cover at Frankfurt Saab’s mould-breaking Saab 9X concept, unveiled at the Frankfurt Motor Show (IAA) on September 11, challenges the automotive rulebook by opening up new dimensions in car design. […]


Saab Versus Conventional Advertising

16 February 2016 SAAB 1

DATE PUBLISHED: MARCH 30, 1999 NORCROSS, Ga., March 30 /PRNewswire/ — How do you significantly increase awareness for a distinctive niche brand, differentiate it from competitors who have more marketing dollars to spend — and […]

Press Releases

2005 Saab 9-5 – USA Press Release

16 February 2016 SAAB 1

New for 2005: In-dash DVD-based navigation system (optional) New 16-inch wheel design for Arc New exterior colors: Parchment Silver, Smoke Beige and Chili Red 2005 SAAB 9-5: A BENCHMARK FOR MID-SIZE LUXURY AND PERFORMANCE Luxurious […]

Press Releases

Independence Day celebration at Saab Automobile factory

23 February 2011 SAAB 2

Saab celebrates first year as independent company Factory stages live music, awards, displays and presentations Launch of Saab Independence Edition Convertible Trollhättan, Sweden – 23 February 2011 The Saab Automobile factory echoed to the sound […]

Press Releases

Limited edition 2010 Saab 9-3 Aero Carlsson

6 October 2010 SAAB 0

Saab celebrates 50th anniversary of Erik Carlsson In 1960, Erik ‘Mr Saab’ Carlsson exploded onto the world rally scene. Back then, the 31-year-old Swede was a relative unknown outside his native Scandinavia, but he immediately […]

Press Releases

Final first generation Saab 9-5 produced

2 February 2010 SAAB 2

Saab press release from 02 February 2010 Last first generation Saab 9-5 rolls off Trollhättan production line Almost 500,000 produced since 1997 Next generation 9-5 being prepared for launch this year The last current generation […]

Press Releases

Saab Aero Academy at Road Atlanta

27 May 2007 SAAB 0

Overview Saab was founded by 16 aircraft engineers.Their spirit lives on. What they knew about training pilots inspired us to create the Saab Aero Academy, an exclusive 2-day performance-driving program that’s offered at no extra […]

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